Microsoft word - f.grant-healthcare rx resume no hash mark
OVERALL. Pharmaceutical Advertising, Direct marketing/CRM, Promotion TITLE. Copywriter to Creative Director MEDIA. Print/online/broadcast advertising; direct mail (letters, envelopes, BRCs, surveys, telemarketing scripts, e-blasts, etc.); sales promotion; sales aids; point-of-purchase; conventions; brochures; press releases/kits; newsletters; patient starter kits; videos; Web sites/online; sweepstakes; new business MARKETS. Healthcare (Rx, DTC, OTC), Professional, Consumer
EXPERIENCE: Creative • Create award-winning campaigns for products and services in all
media for consumers and healthcare professionals
• Senior Writer/Creative Director for newly formed healthcare
divisions of two major consumer advertising agencies
• Achieve Direct-to-Professional (RM) programs with response rate up • Name new programs and products
• Create concepts for new business and new campaigns
• Write and present creative presentations for agency recruiting
• Manage creative staff and freelance employees • Interface with and make presentations to corporate and client • Create advertising strategies • Make domestic and international presentations • Teach advertising strategy to staff and clients EMPLOYMENT: Healthcare Copywriter/Manager (Rx, DTC, OTC) 2008-2012 ROSETTA (formerly Wishbone)
Associate Creative Director, VP - Professional/Consumer
2006-2008 SURGE HEALTHCARE (Corbett Accel Healthcare Group)
Associate Creative Director - Professional/Consumer
2001-2006 BRAND PHARM (formerly Nelson Communications)
Associate Creative Director, S.V.P. - Professional/Consumer
1997-2001 LYONS, LAVEY, NICKEL, SWIFT Associate Creative Director, V.P. - Professional/Consumer GREY HEALTHCARE GROUP FCB HEALTHCARE
Group Copy Supervisor - Professional/Consumer
LAVEY/WOLFF/SWIFT OGILVY & MATHER HEALTHCARE
Creative Director, Vice President – DTC/OTC
YOUNG & RUBICAM SUDLER & HENNESSEY CONSUMER GROUP (Y&R SUB.)
Creative Supervisor, Vice President - Consumer/OTC/Professional
MISCELLANEOUS:
Stressed Out: The Truth, Aidan Macfarlane, Ann McPherson, Oxford University Press, 2005, 0199113114,9780199113118, . Stress is part of normal everyday life for teenagers, but little attention has been paid tohelping young people understand what stress is about, helping them to manage it, and preventing it fromleading to mental health problems. Using questions emailed to their award-winning websi
Interoute Management Biographies Photos of the Interoute Management Team are also available for download from the website http://www.interoute.com/about-us/leadership. For additional information, please contact us: Interoute Communications Limited Walbrook Building 195 Marsh Wall London E14 9SG T +44 020 725 9000 E [email protected] W www.interoute.com Registered address as above